This winning campaign was for our work with Rinnai America Corporation for the Best Custom B2B Event. Our team created the international “Try Rinnai Tour” experience with seven fully loaded vans that traveled to 1,500+ stops, giving pros a firsthand experience with three new game-changing products. The tour vans also included an interactive “Yank the Tank” Virtual Reality (VR) product experience. This entertaining opportunity for trial also trained dealers and installers by demonstrating the actual product removal and installation. Overall, the event helped capture leads, drive sales, and most importantly, create awareness for Rinnai’s new products and effortless installation.
The Brand Builder Awards include seven categories – from advertising campaigns to website design and more – and recognize the most innovative and effective marketing campaigns throughout the residential and commercial design and construction industries.