What's Happening

At hfa, we're always making headlines (and not just the kind that go into ads). Here you can read more about our latest news, strategic insights we've published and awards we've won.

How hfa Earned Street Cred For Goodyear

When sales on the Goodyear Credit Card were being threatened by pressure from the competition, hfa developed a bold campaign to re-launch the Goodyear Credit Card under the theme “Street Cred.” Results: 19% Increase in …

Getting Strategic Market Growth For LP

LP, makers of LP® SmartSide® saw 3x the number of local market outreaches from 2013 to 2014 and 65% increase in end-user builder sales in key focus markets after implementing hfa's strategic advertising solutions.