PPG Pittsburgh Paints®

Different strokes

Targeted Digital Campaign

There are a lot of professional customer segments that all think about paint a little differently. Yet they can all benefit from the combination of leading-edge products, tools and services offered by PPG Pittsburgh Paints and the independent dealers who sell them.

hfa developed a versatile digital campaign that tailored executions to each professional audience. This fresh coat of creative was mixed with a masterful digital media plan that focused on relevant trade publications and websites. The results were a sight to behold.

0 %
Increase

in trade CTR with the hfa media plan

0 %
Growth

in DIY CTR with the hfa media plan

0 x

yoy in sales

PPG Pittsburgh Paints mobile display ad
PPG Pittsburgh Paints video ad
PPG Pittsburgh Paints trade publication ad
Paint professional helping customer select PPG Pittsburgh Paints
PPG Pittsburgh Paints trade publication ad
Paint professional helping customer select PPG Pittsburgh Paints
PPG Pittsburgh Paints trade publication ad