Sakrete®

Finding the right content mix

Holistic Content Marketing

Sakrete wanted to become a resource as trusted as the category leaders. The brand needed to break through in a big way.

hfa developed a holistic content marketing plan, prioritizing specific platforms where the target audience was most receptive. Custom messaging by platform put the answers and solutions the audience wanted in the very places they were looking.

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social media impressions in 9 months

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the number of social users engaged compared to the previous year